HONOR KITCHEN & COCKTAILS

Honor is a unique gastropub in Emeryville, California featuring high quality cocktails, a creative pub-style menu and an in-house butcher. It’s a neighborhood place with a friendly, laid-back vibe — exemplified by an iced bucket of bottled beers at the entrance that are paid for according to the honor system. A strong serif typeface and a black and white color palette give the identity a classic feel. The logo’s unique shape was determined by a large sign on the property that was going to be reused.