Genentech HR Campaign

Genentech HR Campaign

Everyday Epic

This work for Genentech began with an overarching concept — Everyday Epic, where every job and every person at Genentech contributes to their overall mission of finding cures for diseases and changing the lives of millions in the process. The campaign made use of objects used everyday at Genentech, from glass beakers and microscopes to calculators and paper clips to reinforce the notion of small things adding up to much more. The bright color palette and inspiring headlines made for an attention-grabbing pitch to potential Genentech employees.

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